Halogi Hot Sauce

Client Goal

Enhance brand visibility with high-quality product images for e-commerce, international advertising, and a feature on the YouTube series "Hot Ones".

Key Deliverables

• E-commerce product photographs

• Lifestyle product photographs

Supporting contributions by company owner Nick Curry and distribution specialist Luke Davidson.

Challenge

The client needed a combination of professional product shots for online listings and engaging lifestyle images for marketing. The visuals had to meet high industry standards for global advertising and video content integration.

Approach

Conducted an in-studio photography session, balancing clean, high-resolution product shots for e-commerce with dynamic lifestyle imagery for advertising. Ensured consistency in lighting, styling, and composition to align with the client’s branding.

Results

• Delivered a set of polished, high-resolution images optimized for digital and print use.

• Product was successfully showcased in international advertising campaigns.

• Increased selling power to a global scale with stores stocking products in three new countries.

• Accepted for a feature in the "Hot Ones" YouTube series, adding celebrity sponsorship.